Steps Along The Way – The Key Decisions You Make In Growing Your Business
Nov. 6 – 3:00pm
Scribe
This session focuses on identifying the different decisions that an IT business owner faces as they go through the growth lifecycle. It starts with the decision to hire your first employee, then adding sales, marketing, HR, process and other people to the company. What are the triggers that lead someone to make those additions? There are some common plateaus that solution providers seem to hit. We will identify the timing and the solution to help break through to the next level of your business. And in case you are wondering, it never really ends. There is always some new opportunity to conquer that requires you to make a decision for your future.
Arlin Sorensen
CEO, Heartland Technology Solutions and Founder of the HTG Group
Arlin Sorensen grew up on the family farm near Harlan, Iowa. After graduating from Iowa State University with a degree in Farm Operations, he came back to Harlan with his wife, Nancy, and began farming in 1977. In 1982, he purchased his first personal computer, an Apple II+, to assist with farming operations. This hobby turned into a consulting practice, and in 1985 became a retail business. In 1990, Arlin and his brother formed Sorensen’s Computer Connection, Inc. (SCCI).
Through a series of mergers and acquisitions the company became Heartland Technologies Group with 6 offices in 5 states and over 75 employees providing solutions in networking, document imaging, managed services, electronic marketing, GPS-based precision agriculture, telephony and other technologies. In 2000, Arlin founded Heartland Tech Group (HTG), a peer group organization focused on business improvement, accountability, and work-life excellence among leading IT solution providers.
HTG has over 225 member companies throughout the United States, Canada and the United Kingdom spread over 20 groups of 12 non-competing member companies. Groups meet quarterly for a confidential two-day event of sharing best practices, benchmarking, process improvement and business review.
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